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Difference between SMS Marketing and Email Marketing:-*SMS marketing has more costly per message compared to the email marketing per message. * Messages in SMS marketing contain some limited word of message content, but in email marketing user can add image, links, and attachments. *SMS marketing is a more efficient way for delivering personalized messages and offers. *Email marketing allows more advanced targeting and segmentation which makes it a more effective. Best Practices for SMS Marketing:-Some steps of best practice of SMS marketing:-*Get Consent from Your Audience:-It is important to obtain the consent of your audience before sending any SMS marketing messages. *Integrate With Other Marketing Channels:-Integrating SMS marketing with other channels like email or social media can enhance customer experience. *Provide Value:-User SMS messages should be provide value to the customers. Send Multimedia Messages (MMS) as Part of SMS Marketing:-MMS message provides businesses with various opportunities to engage with their customers and communicate their message effectively. User can utilize MMS messages to showcase new products, share visual demonstrations, and provide exclusive offers or discounts. Some best practice for send Multimedia messages through SMS marketing. *Consider the File Size:-It is necessary to optimize the size of multimedia content you send to ensure successful delivery to the recipient's device. *Focus on Relevance:-At sending SMS messages user should ensure included multimedia content in relevant to SMS. *Use High-Quality Content:-User ensures multimedia content in the message should be high quality. *Test Your Messages:-Test your MMS messages on multiple devices and networks to ensure successful delivery and correct multimedia content display. *Optimize For Mobile:-MMS messages should be optimized for mobile devices, which making them easy to read and view on smaller screens.