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How can personal SMS marketing message for audience? Personalize SMS message is including the recipient’s name in the message and use recipient’s name in create can increase the chances of the recipient engaging with message. Segment your audience can send target message are need tailored to specific interests. SMS marketing message to personalized can use customer data such as purchased, browsing and location history. Personalized offer can be based on customer history and increase engagement with SMS message. Software is used to emojis to add personality and emotion and convey a message in more engaging and fun. SMS message tool is using language to resonates with audience is crucial and involves word and phrases for relevant to audiences and consider important factor of timing. Personalized in call- action to increase engaging and conversion rate for message. How can measure to success of SMS Marketing campaign? SMS marketing of high delivery rate to crucial for success and also open rate is percentage for message to open recipients. SMS marketing campaign are including a call to-action such as link to websites and high Click through rate indicate message is encourage recipients to take action. Conversion rate is percentage of recipients to complete a desired action like making purchase and after click link in message. SMS marketing message is list growth for new subscribers and sign up for list and metric is relevant for business looking to expand customer base. Software is response with time for recipients and quickly indicate message is relevant and immediate response. How some common mistakes to avoid in SMS Marketing message? SMS message is common mistake to avoid to success and even damaged for brand’s reputation are failing to get permission and personalize message, not providing value, sending to many messages, ignoring regulation and using unclear language.